As a veteran market strategist and innovation catalyst, I've spent two decades helping consumer hard goods manufacturers transform market intelligence into breakthrough products and sustainable growth.

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My expertise spans outdoor, lawn & garden, hardware, housewares, and sporting goods industries—sectors where data-driven innovation makes the difference between market leadership and market following.

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I guide manufacturers from $250M to $1B+ in revenue through my proprietary 6-Dot Framework—a systematic approach that has supported a $1.7B acquisition and driven product innovation across multiple Fortune 500 retail partnerships.

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My methodology connects critical insights across category, competition, consumer behavior, company dynamics, culture, and community to reveal untapped opportunities and accelerate growth. This integrated approach has consistently helped clients replace fragmented innovation efforts with streamlined, successful product launches.

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My expertise is built on hands-on leadership experience: I've directed $300M+ product portfolios, increased organizational revenue by 202%, and scaled industry events from 200 to 3,000+ attendees.

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As former US Marketing Director at Keter Group and consultant to other major consumer product manufacturers, I've navigated the same challenges my clients face daily. This real-world experience means I understand exactly what it takes to move from market insight to market leadership.

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I specialize in helping organizations:

• Transform complex market data into actionable growth strategies

• Develop and implement systematic innovation processes

• Optimize product portfolios for maximum market impact

• Build internal innovation capabilities and culture

• Navigate successful product launches in competitive retail environments

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Whether you're a Product Marketing Manager seeking to validate new opportunities or a CEO looking to build sustainable innovation capabilities, I provide the strategic clarity and actionable insights needed to compete effectively in today's dynamic retail landscape. My approach combines deep market analysis with practical implementation strategies, ensuring that insights translate directly into results.

 

Ready to transform your market intelligence into measurable growth? Let's connect to discuss how my keynote speaking, innovation workshops, or strategic consulting services can help your organization reach its next level of success.